Members eligible for this benefit may place digital advertisements on the GGDA website. These advertisements may promote anything related to the video game industry. The intended purpose is to promote games and game development services. Advertisements are placed into semi-random rotation with frequency capping to assure that members receive the proper level of impressions. The Rotation Weight value indicates the number of campaigns that may be loaded simultaneously. The Per Annum value indicates the number of times per year that changes may be made to the system without incurring additional fees.
Each advertising campaign consists of four graphic images (or "creatives") of varying sizes [160x600, 300x250, 468x60, or 728x90]. All creatives must be one of the following formats: JPG, PNG, GIF, or SWF.
The creative files must be stored on the respective member's website and will be loaded by URL. While the location and name of the creative file must remain permanent, the content of the file(s) may be changed as frequently as desired by the member. This setup allows the member to easily and instantly place new product and service announcements on the GGDA website without review or delay.
Thursday, 08 January 2009 22:18
Website AdvertisementWritten by Clinton Lowe
Last modified on Wednesday, 27 June 2012 23:44
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